Report Finds SAP's Cloud Expansion Will Benefit Resellers

[Loren Bradly]

While most companies are at least investigating a move to the cloud for mission-critical applications, it’s understandable that the idea causes some apprehension. Many cloud-based solutions are offered by unfamiliar companies, and while they often offer excellent products, many buyers long for familiar faces and names when they make the switch to the cloud. It’s not just about end-users: systems integrators and resellers are also comforted by the presence of tried-and-true market leaders when it comes to solutions such as customer relationship management (CRM), enterprise resource planning (ERP), sales, contact center and help desk applications.