TSG 1899 Hoffenheim to Improve Player and Team Performance With SAP HANA®

[Rosaria Labadie]

SINSHEIM, Germany, Nov. 11, 2013 /PRNewswire/ -- SAP AG (NYSE: SAP) today announced an expansion of its relationship with the German Bundesliga football club TSG 1899 Hoffenheim to include SAP solutions leveraging Big Data and Internet of Things innovations that help analyze player activity data. With innovative training and game evaluations based on data collected from wearable sensors and analyzed in SAP HANA®, the club can gain real-time insight into player and team playing behavior, which can help improve performance. The announcement was made at the SAP Forum for Sports and Entertainment, being held November 11 in Sinsheim, Germany.