SAP's Big Bet on SMBs - With a Fast Growth, Millenial Twist
Earlier this week, I had the opportunity to meet with Kevin Gilroy, SAP’s Senior VP and GM for Global Small and Midsize Enterprise Segment & Indirect Channels to hear about SAP’s plans to go big in the small and medium business market, which SAP refers to as small and medium enterprises (SMEs). In a nutshell, the vendor is dramatically ramping up market, channel and solution initiatives to boost its profile and market share in SME.
SAP News
Statement on the Decision of the German Federal Cartel Office Not to Initiate Antitrust Proceedings Against SAP
WALLDORF — SAP welcomes the decision of the Bundeskartellamt.The Humanity and AI of It All: The State of Customer Experience
CX is now a cross-functional discipline and the stakes for getting it wrong are higher than ever.Omnichannel Commerce & B2B Digital Transformation with the Advanced Success Plan for SAP Customer Experience
Modern B2B buyers expect seamless experiences across web, mobile, marketplaces, and partner portals.Groups
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