6 SAP Hana Customers Share Early Lessons
SAP Hana deployment patterns, payoffs emerge in Burberry, Bangkok Airways, ConAgra, John Deere, Mercedes AMG, and Spirit Aerosystems details shared at Sapphire conference.
Don't tell me, show me. That's been the stance of the majority of SAP customers who have thus far resisted the company's four-year-long campaign to sell them on its Hana in-memory technology. At this week's Sapphire Conference in Orlando, Fla., SAP still did a lot of telling, but it also let Hana customers do more showing.
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For Retailers, Agentic Commerce Is Here
Consumers are rapidly adopting AI agents to help them find, compare, and buy products.SAP Introduces Demo Data Personalization Add-On for SAP Demo Environment 2.0
The add-on helps adapt and personalize demos in minutes while keeping backend systems untouched.Agentic AI Is Reshaping Commerce: The Next Frontier of Discovery, Payments, and Trust
Agentic AI can make commerce more personal, efficient, and scalable—but only for those who build the right foundations today.Groups
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